Make your brand seen

Irina Madan is a freelance Graphic Designer with focus on Branding and Strategic Design

Where Strategic Design blends Storytelling with Beauty

Meet Irina

Irina Madan is a Brand & Graphic Designer with a mission to Make Your Brand Seen by crafting irreplaceable, beautiful and memorable Brand Identities & Designs for businesses that do it differently

Services

  • Brand Identity and Strategy is the process of defining and crafting your brand’s unique personality, voice, and visual representation that resonates with your target audience.

    It involves research and design to create an identity that communicates your brand across all touchpoints, differentiating within the market.

    This service builds lasting emotional connections with your audience and ensures your brand is not just seen but remembered.

  • Clients know that, in a digital time, is important to extend your business across all social platforms that meet your target audience.

    Extend your business across the Social Platforms and communicate your story where your audience is.

  • One of the most important digital touch-points with your desired audience is the website. Here your clients get to know your business and make, within split seconds, the decision of whether to be part of your tribe or continue with the digital search.

    My mission is to help you build the community around your business that enables your unique story turning into client loyalty.

  • Whether it is a well-designed packaging for your product, cards, brochures, merchandise, posters or catalogs, stand out and reinforce your brand across all points of need.

I believe in

  • Every project begins with a detailed research phase that sets a strong pillar for all the upcoming design solutions and communicates Your Authentic Story to Your Target Audience. As a trusted partner in your businesses growth, I want to understand your needs and tailor creative solutions that meet your goals.

  • I am committed to quality and excellence within every step of the project, and every design choice is based on foundational pillar of strategy.

  • I believe in the experience that starts from the collaboration between the designer and the client, and ends with the brand and the target audience. This experience is standing on solution-oriented communication with an innovative, visionary view, into the future possibilities of the brand.

  • My mission is to craft Brand Identities that function and grow your brand, without compromising on an aesthetically beautiful, visually appealing, and memorable design.

Brand Packages

Brand Core

Ideal for smaller brands looking to establish themselves with a foundational branding package.

  • Discovery Call & Consultation

  • Logo Design

  • Typography

  • Colour Palette

  • Visual Style Guide

Brand Social

Ideal for Brands looking to build their presence with a Brand Core Package, packaging and merchandise, with Social Media Strategy & Design.

  • Discovery Call & Consultation

  • Brand Core Package (Logo, Typography, Colour Palette)

  • Social Media Strategy & Design

  • Collateral Design Services (Merchandise, Packaging)

  • Visual Style Guide

Brand Complete

This package is ideal for Brands looking for a full and complete Brand Offering, from logo design to Web Design and Social Media Strategy and Design, as well as fitting Brand Extensions such as Merchandise and Packaging.

  • Discovery Call & Consultation

  • Brand Core + Social Package

  • Web Design

  • Social Media Strategy & Design

  • Collateral Design Services

  • Visual Style Guide

Sounds for you? Make your brand seen.

Already having a Brand Identity and looking for extended assets such as Social Media Design & Strategy, Packaging, Merchandise or Web Design?

Get in touch to book a Discovery Call to decide together which of my services can support best your growth.

Featured projects

Brand Identity, Packaging and Web Design for OKITA - a Berlin - born ceremonial matcha brand.

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Personal Brand Identity, Merchandise and Web Design for Karimu Samuels Movement - holistic movement specialist.

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Personal Brand Identity Design for Thuli Wolf - Berlin-based Art Therapist, Speaker and Coach.

See more

Your Story - Visualised

  • “Irina...can’t thank you enough.. for seeing me and understanding my vision. Throughout the years of owning a business I understood one thing specifically: „you need to work with people that are able to put themselves into your shoes but with their expertise!“ You definitely helped me to create my personal fingerprint as a personal brand and make it visual. Thank you for your eye of detail and creativity!”

    Karimu Samuels Movement

  • "I worked with Irina on my new Brand Identity and I have to say it was such an incredible journey. She was super empathetic and her questions helped me gain better understanding of my own brand and the business I am building. It was a fun and creative process and I really enjoyed working with her - I can highly recommend."

    Thuli Wolf

  • "Irina worked with me on visualisations for a newcomer radio show at renowned THF radio. Irina brought in creative ideas and created a wide range of creative assets we were able to use to promote the show. It helped a lot to establish a name and differentiate amongst many others."

    Kat Davids

  • "Thank you for your outstanding work!"

    Merle Mila Heinemann - OKITA Matcha

Ready to make your brand seen?

design@now-irina-madan.com
+49 17664868066

Berlin, Germany

Are you a Non-Profit? I offer Design Services and Support for Non-Profit Organisations that put effort into making the world a better place.

Get in touch to discover pricing offers.